Pet Industry Market Size, Trends & Pet Industry Statistics from APPA

Manufacturers & Pet Product Brands

Industry Trends and Stats

The APPA Research & Insights Team makes the industry statistics available publicly on an annual basis. Discover additional insights and data related to our National Pet Owners Survey in our Strategic Insights research reports. 

Total U.S. Pet Industry Expenditures (Billions of Dollars)

2025 ACTUAL SALES IN THE U.S. MARKET

$158 billion spent on pets in 2024

Pet Food & Treats

Supplies, Live Animals & OTC Medicine

Vet Care & Product Sales

Other Services

*Other Services category includes boarding, grooming, insurance, training, pet sitting, pet walking, and all services outside of veterinary care.

2026 PROJECTED SALES IN THE U.S. MARKET

$165 billion in sales projected

Pet Food & Treats

Supplies, Live Animals & OTC Medicine

Vet Care & Product Sales

Other Services

Source information:

Pet Food and Treats: Review NielsenIQ for all channels. Add non-covered channel estimates, such as Costco and the Farm and Fleet Channel. Validate with cooperating retailers.

Pet Supplies, OTC Meds & Live: Review NielsenIQ for all channels. Add non-covered channel estimates and estimates from cooperating retailers on live. Validate with retailers.

Vet: Reference Packaged Facts number derived from their relationships in the industry, as well as Simmons research. Validate with industry experts.

Other Services: Reference Packaged Facts. Interrogate each of the independent services such as insurance and grooming to find additional sources. Discuss with retailers and finalize. 

The forecast was constructed using Auto Regressive Integrated Moving Average (ARIMA).  For details, please contact APPA’s Insights teamAll data was reviewed and validated by industry experts and leading pet retailers and manufacturers.

2025 APPA National Pet Owners Survey Stats

According to the 2025 National Pet Owners Survey cited in APPA's 2026 State of the Industry Report, 95 million U.S. households own a pet. Below,  we report on the pet ownership statistics by species-type and by generational segment.

Number of U.S. Households That Own a Pet (millions)

5537129165BirdBirdCatCatDogDogHorseHorseFreshwater FishFreshwater FishSaltwater FishSaltwater FishReptileReptileSmall AnimalSmall Animal

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Pet Ownership by Generation (%)

Gen Z

Millennial

Gen X

Boomer

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Access the Latest Pet Owner Research

Discover the latest pet industry insights from APPA with the 2026 State of the Industry Report, including ownership trends, pet-related purchasing behavior, and consumer sentiment information.

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