softpet瞬乐

softpet由「soft」&「pet」两个单词组合而成，其中soft代表柔和的，轻松的，PET代表宠物，意味着「轻松、自由、幸福」的宠物生活。

logo采用字体图形化设计，灵感来自快乐的摇摆尾巴。通过墨水陷阱、现代的设计，结合“宠物的选择”和“宠物的喜悦”，我们希望宠物沐浴快乐可视化。图形上也是想传递简洁、轻松的从“灰暗无色”到“鲜艳柔顺”的品牌理念。

Softpet is a combination of the words "soft" & "pet", where soft stands for soft and relaxed, and PET stands for pet, which means "easy, free and happy" pet life.

The logo features a typographic graphic inspired by a happy wagging tail. Through ink traps, modern design, combining "Pet's Choice" and "Pet's Delight", we hope to visualize pet bathing pleasure. Graphically, it also wants to convey the brand concept of simplicity and ease from "grey and colorless" to "bright and supple". The whole package is made of environmentally friendly materials, and warm products are used to change and enrich the daily life of pets.

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